Section 04 · The engine most investors haven't seen

Real Estate Analytics that pays for itself.

Proprietary PG Score, comparative attractiveness index (measured against fixed income yields like the CDI benchmark), demographic overlay by ZIP code, auction-ready property lookups — all running on your own geocoding stack, offline, at zero Google API cost.

What makes this different

PG Score · Proprietary Attractiveness Metric

A single number that tells an investor whether a property (or a ZIP code, or a region) is attractive right now versus the alternative of parking money in fixed income. Compares yield expectations against baseline risk-free returns. No competitor does this the way you do — because most don't understand the finance side deeply enough.

25-50 Years of Historical Data · Offline

You downloaded the entire relevant Fed dataset, Zillow public API dump, and Redfin research databases. Ran it locally. Monthly updates. Result: no Google API bills, no rate limits, no dependency on a service that might get shut down or repriced overnight.

Auction & Foreclosure Pipeline

System already pulls foreclosure and auction listings. Investors get advance visibility into distressed inventory before it hits the retail market.

Own Geocoding Infrastructure

Full open-source geocoder deployed on VPS8. Every ZIP code, every property, every neighborhood lookup runs internally. Google was billing $1,000+/month at scale before this. Now: $0.

Market positioning

Retail investor / house flipper

Target user: individual investor with $200K-$2M in play money, buys 2-10 properties a year. Willing to pay $99-$299/month for a tool that gives them the analytical edge institutional investors have.

Real estate agent (premium tier)

Agent serving investor clients. Uses PG Score in presentations. Positions themselves as the "data-driven" agent versus everyone else showing spreadsheets and vibes.

Small hedge fund / family office

Team of 3-10 people managing $10M-$100M in real estate. Enterprise license at $999-$2,499/month. Access to full API + historical dataset.

PropTech partnership

Companies like PropertyRadar, Reonomy, Cherre would consider a data partnership or acquisition of the PG Score methodology. Strategic exit vector.

Instagram content angle. Every week publish a PG Score analysis of one hot US market — Miami, Austin, Nashville, Phoenix, Boston, Tampa. Investors follow immediately. Agents share to look smart. Compounds fast.